Unleash the Data Beast: Drive Marketing Decisions with Insights, Not Guesses
Stop guessing, start winning. Ditch gut feelings for laser-sharp data. These specialized courses ignite your digital marketing with insights. Master web analytics, programmatic advertising, and conversion rate optimization. Extract hidden treasures from data, optimize every click, and watch conversions soar. Data is your weapon, not your enemy. Forge it into success today.
- Web Analytics & Insights : See Beyond the Clicks
- Programmatic Advertising : Bid Smarter, Win Bigger
- Conversion Rate Optimization : Turn Lookers into Buyers
100% Career Assistance
100+ Industry in-use Live Tools
Real-life live projects
100% Consulting Assistance
Curriculum: Data Driven Decisions Digital Marketing Courses
Guesswork? OR Ignite Insight?. These Data Driven Decisions courses are your launchpad to digital marketing mastery. Unleash the power of analytics, weaponize programmatic ads, and forge conversion optimization into an art form. Watch campaigns soar, ROI skyrocket, and data transform from foe to friend.
Web Analytics &
Web Analytics Landscape & Foundational Concepts
- Introduction to web analytics and its role in digital marketing
- Key website metrics and KPIs: traffic, engagement, conversions, etc.
- Understanding the customer journey and user experience (UX)
- The importance of data privacy and ethics
Implementing & Using Analytics Tools
- Google Analytics setup and configuration
- Understanding data reports and dashboards
- Advanced analytics techniques: segmentation, cohort analysis, attribution
- Integrating analytics with other marketing tools
Analysing User Behaviour & Metrics
- Tracking user engagement and site interactions
- Identifying trends and patterns in user behaviour
- Analysing funnel performance and conversion bottlenecks
- Understanding user personas and segment-based analysis
Insights-Driven Action & Optimisation
- Deriving actionable insights from data analysis
- Optimizing website content, layout, and user experience
- A/B testing and website experimentation for continuous improvement
- Measuring the impact of optimization efforts on conversions
- Introduction to heatmaps, session recordings, and user testing tools
- Advanced reporting and data visualization techniques
Programmatic Advertising Landscape
- The fundamentals of programmatic buying and selling
- Different types of programmatic ad formats and channels
- Key players and technologies in the programmatic ecosystem
- Data privacy considerations in programmatic advertising
Building & Managing Programmatic Campaigns
- Setting campaign goals and objectives for desired conversions
- Defining target audiences and bid strategies
- Utilizing ad exchanges and demand-side platforms (DSPs)
- Creating and managing programmatic ad campaigns
Performance Optimization & Data Analysis
- Optimizing campaigns for clicks, conversions, and ROI
- A/B testing ad creative and campaign settings
- Analyzing campaign data and reports for performance insights
- Attribution modeling and measuring campaign effectiveness
Advanced Strategies & Retargeting
- Lookalike audiences, retargeting, and audience segmentation
- Leveraging programmatic for cross-channel marketing campaigns
- Programmatic video advertising and native advertising techniques
- Emerging trends and innovations in programmatic advertising
- Working with programmatic ad networks and trading desks
- Programmatic budget management and forecasting
- Fraud detection and prevention in programmatic buying
CRO Principles & Fundamentals
- The psychology of conversion and user decision-making
- Identifying conversion bottlenecks and opportunities
- Measuring website performance metrics and KPIs
- Setting SMART goals for your CRO efforts
A/B Testing & Experimentation
- A/B testing methodologies and best practices
- Designing effective A/B tests for website elements and content
- Analyzing A/B test results and drawing actionable insights
- Implementing and iterating on successful CRO experiments
Data-Driven Optimization Techniques
- Heatmaps and session recordings for user behavior analysis
- Conversion funnel analysis and optimization strategies
- Landing page optimization for improved lead generation
- Form optimization and reducing friction in purchase flows
Continuous Improvement & Measurement
- Building a data-driven CRO culture within your organization
- Tracking and measuring the impact of CRO efforts
- Reporting on conversion rate improvements and ROI
- Advanced CRO techniques: personalization, dynamic content, etc.
- Multivariate testing and statistical analysis for A/B tests
- User testing and surveys for qualitative data and feedback
- CRO tools and technologies for website optimization
Why to Join in Suvidit Academy
Data Driven Decisions Digital Marketing Courses
Unleash the “wow” in your marketing. Suvidit Academy’s Data Driven Decisions courses ignite insights, crush guesswork, and turn clicks into gold. Master analytics, programmatic ads, and CRO mastery. Watch ROI explode and stand tall as a digital marketing titan. Join us.
Digital Marketing is no longer a game of gut feelings.
To truly succeed, you need the power of insights to fuel your every decision. Here’s why Suvidit Academy stands out:
- Master the Cutting Edge:
- Specialized Courses: Dive deep into three crucial areas – Web Analytics & Insights, Programmatic Advertising, and Conversion Rate Optimization – with dedicated 2-month courses, each focused on mastering specific skills.
- Industry-Relevant Curriculum: Learn from expert practitioners who leverage these skills in their daily work. Our curriculum is constantly updated to reflect the latest trends and technologies.
- Go Beyond Theory: We believe in hands-on learning. Case studies, real-world projects, and A/B testing opportunities let you apply your knowledge and see immediate results.
- Unlock Your Data Superpower:
- Transform Data into Insights: Learn how to use powerful analytics tools and techniques to extract hidden gems from your data. Understand user behavior, track key metrics, and identify conversion bottlenecks.
- Optimize Every Click: Master programmatic advertising and automated strategies to reach your target audience with laser precision. Bid smarter, optimize campaigns, and watch your ROI soar.
- Craft Conversions like a Pro: A/B test headlines, layouts, CTAs, and more. Discover what resonates with your audience and turn passive visitors into loyal customers.
- Join a Thriving Community:
- Expert Mentorship: Gain personalized guidance and support from experienced mentors who will help you navigate your learning journey and answer your questions.
- Network with Peers: Connect with fellow students and industry professionals, share experiences, and build valuable connections that will propel your career.
- Become a Data-Driven Leader: Gain the confidence and expertise to make informed decisions, lead successful marketing campaigns, and stand out in today’s competitive landscape.
Investing in Suvidit Academy’s Data Driven Decisions Digital Marketing Courses is an investment in your future:
- Boost Your Career: Elevate your skillset, open doors to exciting opportunities, and command top salaries in the digital marketing world.
- Empower Your Business: Drive measurable results for your company, increase conversions, and achieve sustainable growth.
- Become a Data-Savvy Marketer: Gain the confidence and knowledge to lead the charge in today’s data-driven marketing landscape.
Top Skills you’ll Learn with Course
Ready to transform from data decoder to decision dominator? Our “Data Driven Decisions” courses unlock a treasure trove of marketing mastery! Here’s a peek at the top skills you’ll conquer:
Web Analytics & Insights:
- Web Sleuth: Master the art of tracking user journeys, uncovering hidden trends, and pinpointing conversion roadblocks.
- Metrics Whisperer: Decode the language of clicks, sessions, and conversions, transforming data into actionable insights.
- A/B Testing Ninja: Experiment like a pro, crafting winning website elements and content based on real-time data feedback.
- Bidding Badass: Learn to navigate the programmatic landscape, strategically placing ads for maximum reach and ROI.
- Automation Architect: Design and manage automated campaigns that work tirelessly in the background, optimizing themselves for success.
- Data Detective: Uncover insights hidden within campaign data, refining your audience targeting and maximizing ad effectiveness.
Conversion Rate Optimization:
- Psychology Powerhouse: Tap into the human brain’s persuasion triggers, crafting landing pages and CTAs that convert like magic.
- Friction Fighter: Identify and eliminate conversion roadblocks, making your customer journey a breeze.
- Testing Trailblazer: A/B test like a champion, constantly learning and iterating to achieve peak conversion rates.
These are just a glimpse of the skills you’ll hone in our specialized courses. Get ready to unlock a data-driven future where every decision leads to marketing magic!
Suvidit Academy doesn’t just train, it empowers. Invest in your future, invest in yourself, invest in Specialised “Freelancing” Focus Digital Marketing Courses.
Assistance you’ll get while Pursuing Course
In our “Data Driven Decisions” courses, we believe in supporting your learning journey every step of the way! Here’s what you can expect:
Expert Mentorship: Get personalized guidance from seasoned practitioner who have walked the data-driven marketing path. They’ll answer your questions, offer feedback, and help you overcome challenges.
Collaborative Community: Connect with fellow students and professionals. Share tips, learn from each other’s experiences, and build valuable connections that will last beyond the course.
Interactive Learning: Dive deeper than theory with case studies, hands-on workshops, and real-world projects. Apply your skills to actual marketing scenarios and see the impact of data-driven decisions firsthand.
Continuous Feedback: Get regular feedback on your progress through assignments, quizzes, and discussions. Track your growth, identify areas for improvement, and celebrate your achievements.
Career Guidance: Get expert advice on building your data-driven marketing career. Learn how to showcase your skills, target the right roles, and land your dream job in the digital world.
Beyond the Course: Stay connected with us even after course! We offer webinars, mentorship programs, and other events to keep you engaged and supported on your ongoing journey.
Investing in our “Data Driven Decisions” courses isn’t just about acquiring skills; it’s about joining a supportive community that empowers you to succeed. We’re here to guide you every step of the way, helping you unlock your full potential as a data-driven marketing leader!
Don’t hesitate to reach out for help when you need it. Whether it’s a question, a challenge you’re facing in a project, or simply seeking advice, the support is readily available throughout your learning journey – while perusing the course & after.
Join us and experience the Suvidit Academy difference – a journey of learning, growth, and unparalleled support that empowers you to conquer the digital world.