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E-A-T is part of Google’s algorithm, and stands for Expertise, Authoritativeness, and Trustworthiness. it was initially mentioned by Google in their Search Quality Guidelines in 2014. In a nutshell, it is a feature that denotes a high-quality page, making it useful for consumers. If your site is a medical, legal, or financial site, then having…
The Answer is “YES” – Website theme do matter a lot for SEO, Google has released a short video answering the question of whether the theme of a website influences SEO. The video’s host, John Mueller, confirmed that a website’s theme does have an impact on SEO and explained how this happens. Mueller said: “It’s…
Off-page activity is the finest approach for Create Backlinks Manually for your sites, such as social bookmarking, directory submission, profile creations, forum submission, and many other processes that enhance the traffic to your website. So, if you’ve just started a new website, this approach is a great way to improve the number of backlinks to…
Digital Marketing Reshaping Global Business and The Lock Down in 2020 around the world gave a great push of digitalisation of business and using digital platforms to Interact, Engage and Delight the customers. Roughly 4.66 billion people around the world use the internet at the start of 2021 – that’s close to 60 percent of…
Digital transformation for digital consumer is new market reality, that forcing companies to change their business models, what’s interesting about this is, instead of the companies driving this change, the change is being driven by the customer, Digital Consumer. According to IDC research, around 66% of Global 2,000 companies will shift their focus from traditional,…